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Latest Blog Posts ✦
Latest Blog Posts ✦
Check out our latest blog posts- new blog posts at least 3 times a week!
10 Tips for Interior Designers: How to Handle Clients Who Ghost You After a Proposal or Inquiry
We've all been there - you've spent hours crafting a perfect proposal or eagerly responded to an inquiry, only to be met with silence from your prospective client. Don't fret! Ghosting isn't exclusive to the dating world; it can happen in the interior design business, too. Here are ten tips to help you navigate the sometimes-tricky terrain of ghosted clients and ensure you maintain your professionalism and poise.
Mastering the Art of Interior Design Project Management: 5 Key Principles for Success
Effective project management is the key to success in the competitive world of interior design. In this blog post, we'll explore the five essential principles of effective interior design project management that will set you on the path to creating your design masterpiece. These principles are the exact same principles that apply to managing any project. Read the blog post to learn these principles.
How to use SMART goals in your interior design business
As an interior designer, it's crucial to set clear and achievable goals to grow your business and deliver successful projects. SMART goals are a powerful tool that can help interior designers identify their objectives and create a roadmap to achieve them. In this blog post, this crucial step is where we begin my interior design business coaching program.
Why you should write your Unique Selling Proposition. A guide for Interior Designers
A Unique Selling Proposition (USP) is like the secret sauce that makes your interior design business extra tasty in the eyes of your clients! It's that special ingredient that sets you apart from the rest of the design crowd and makes potential clients go, "Wow, I need to work with them!”. Find out how to write one in this blog post.
Discovering the Pain Points of Your Interior Design Client
Part of developing an effective brand is identifying your ideal client’s pain points. Your brand and brand message should focus on solving these issues and understanding the motivations behind your ideal clients’ decisions.
In this blog post we are going to discuss how we can not only discover the pain points of our client but also target these points directly in our brand messaging.
How to Determine If Your Interior Design Client's Budget is Adequate: A Guide for Designers
In this blog post, I outline how to determine if your interior design client’s budget is adequate for their project scope.
Interior Design Client Research 101: Key Steps to Take Before Your Meeting
In this blog post, I will discuss the best practices in how to research your interior design client before you head to your design consultation.
Preventing Scope Creep: Tips for Managing Interior Design Projects Effectively
As an interior designer, it's common to experience scope creep on a project. Scope creep is when the project's scope expands beyond its initial boundaries, resulting in more work, time, and resources than originally planned. Find out how to manage scope creep in this blog post.
The Ultimate Guide to Crafting a Compelling Value Statement for Interior Designers
it's important to have a value statement that communicates your core values, mission, and unique offerings to potential clients. Learn how to write an effective statement in this blog post
5 Key Tips for New Interior Designers to Choose the Right Projects
Choosing the right projects is like picking out the perfect avocado - it's crucial for gaining experience, building your portfolio, and establishing yourself in the industry. 🥑 Here are some tips to help you find the cream of the crop.
How to Choose the Best Interior Design Business Management Software
This is the first of a series of articles about choosing the best interior design business software. I’ll show you how to choose the best interior design business management software without feeling overwhelmed.
How to assess your niche as an interior designer
In this blog post, I thought I would delve a little deeper into the theory behind ‘niching’ down. In marketing terms, we call this market segmentation. An understanding of market segmentation can help interior designers identify gaps in the market that they could serve better rather than open up their services to everyone and facing massive competition.
Why Blogging is an Essential Marketing Strategy for an Interior Designer
In this post, I discuss why blogging is an essential marketing strategy for interior designers who want to grow a profitable business. Read the post to find out more.
How to perfect The interior design Client Experience
In this blog post, I will discuss the Client Experience your clients will go through from the moment they inquire about your services to project completion. Read the blog now…
What is the Difference between a Welcome Guide and an Investment Guide?
I often get asked what the difference is between an interior design Welcome Guide and an Investment Guide. In this blog post, I will explain the difference and why it is important to have both in your interior design business.
How to choose an Interior Design Coach
You may have noticed that I offer interior design coaching. In this blog post, I will discuss the factors you need to consider when working with an interior design coach
How to Choose a Branding Agency for your Interior Design Business
How do you choose a branding agency for your interior design business? Do you need one? What questions should I ask and how do I know I am investing in the right one? In this blog post , I will cover how to hire the perfect branding agency for your interior design business.
A Quick Guide to Formatting Images on your Squarespace site
Even though I design in Squarespace a lot, I am always looking up image sizes. As interior designers, we are uploading images a lot to load up on sites so it’s important to get these sizes right to so that our sites can look their best. In this post, I will tell you all you need to know!
Why it is a Good Idea to Niche Down as an Interior Designer
You may have heard that working in a niche within an industry is an effective strategy to growing your business. Interior design is no exception. Read the blog post to find out more.
What Should I Bring to my Interior Design Consultation?
One of the design consultation goals is not only for your client to get to know you but for you to provide a lot of value in this consultation. That means that you arrive at this consultation fully prepared with a bag of resources you can use to help you help your client. So what should you bring? In this blog post, I will explain what you should have in your consultation bag.
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