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Client management, Business Tips Joanne Pereira Client management, Business Tips Joanne Pereira

10 Tips for Interior Designers: How to Handle Clients Who Ghost You After a Proposal or Inquiry

We've all been there - you've spent hours crafting a perfect proposal or eagerly responded to an inquiry, only to be met with silence from your prospective client. Don't fret! Ghosting isn't exclusive to the dating world; it can happen in the interior design business, too. Here are ten tips to help you navigate the sometimes-tricky terrain of ghosted clients and ensure you maintain your professionalism and poise.

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Design Management, Business Tips Joanne Pereira Design Management, Business Tips Joanne Pereira

Mastering the Art of Interior Design Project Management: 5 Key Principles for Success

Effective project management is the key to success in the competitive world of interior design. In this blog post, we'll explore the five essential principles of effective interior design project management that will set you on the path to creating your design masterpiece. These principles are the exact same principles that apply to managing any project. Read the blog post to learn these principles.

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How to use SMART goals in your interior design business

As an interior designer, it's crucial to set clear and achievable goals to grow your business and deliver successful projects. SMART goals are a powerful tool that can help interior designers identify their objectives and create a roadmap to achieve them. In this blog post, this crucial step is where we begin my interior design business coaching program.

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Why you should write your Unique Selling Proposition. A guide for Interior Designers

A Unique Selling Proposition (USP) is like the secret sauce that makes your interior design business extra tasty in the eyes of your clients! It's that special ingredient that sets you apart from the rest of the design crowd and makes potential clients go, "Wow, I need to work with them!”. Find out how to write one in this blog post.

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Discovering the Pain Points of Your Interior Design Client

Part of developing an effective brand is identifying your ideal client’s pain points. Your brand and brand message should focus on solving these issues and understanding the motivations behind your ideal clients’ decisions.

In this blog post we are going to discuss how we can not only discover the pain points of our client but also target these points directly in our brand messaging.

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Processes, Business Tips, Design Management Joanne Pereira Processes, Business Tips, Design Management Joanne Pereira

Preventing Scope Creep: Tips for Managing Interior Design Projects Effectively

As an interior designer, it's common to experience scope creep on a project. Scope creep is when the project's scope expands beyond its initial boundaries, resulting in more work, time, and resources than originally planned. Find out how to manage scope creep in this blog post.

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Business Tips Joanne Pereira Business Tips Joanne Pereira

How to assess your niche as an interior designer

In this blog post, I thought I would delve a little deeper into the theory behind ‘niching’ down. In marketing terms, we call this market segmentation. An understanding of market segmentation can help interior designers identify gaps in the market that they could serve better rather than open up their services to everyone and facing massive competition.

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Business Tips, Client management Joanne Pereira Business Tips, Client management Joanne Pereira

What Should I Bring to my Interior Design Consultation?

One of the design consultation goals is not only for your client to get to know you but for you to provide a lot of value in this consultation. That means that you arrive at this consultation fully prepared with a bag of resources you can use to help you help your client. So what should you bring? In this blog post, I will explain what you should have in your consultation bag.

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