Here’s how I can help you
FOR established designers for 2+ years experienceTired of feeling alone in your interior design business?
I hear you- I felt exactly the same way. When I started my own business, there was so much to do- set up a website, work out how to organise projects, learn the tech & so much more. I felt like I was playing Whack-a-mole. Just when I fixed something, another problem would crop up.
Wouldn’t it be great to have someone by your side, not just to give you advice, but to work with you?
Is this you ?
ifYou’re an interior designer who is tired of projects that don’t light you up, with teeny, tiny budgets and difficult clients.
or perhaps You are an aspiring designer, who has fallen in love with the industry, just as I did, but you’re not quite sure how to move forward.
or maybeYou are an emerging designer who hasn’t quite got it together, with disorganised systems, inconsistent branding and a sense that the magic is missing.
Hey, Designer
(DECORATOR/STYLIST)I hear you, I know you, I was you
I’m Joanne Pereira and I am an interior designer & business coach
(& content creator, design retailer & educator)We’ve got lots to talk about…
Here’s what you need to know about me
I left teaching to follow my burning dream to be an interior designer
After designing & building houses for myself, I saw that design was my destiny & I could finally put my post-grad studies in design history to good use.
I went back to college & slept around four hours a night for years, while looking after my young family... I learned valuable skills, completed amazing projects & worked with great colleagues.
I realised I could share my passion with clients who loved design as much as I do.
I moved to Hong Kong & opened a design studio and design store
My work has been featured in Monocle, Conde Nast Traveller, Elle Decor, Expat Living, Cathay Pacific inflight magazines, South China Morning Post and the ABC (Australia) network and more.
Over the years, I designed numerous homes, retail spaces and offices in Hong Kong.
In my design studio, I mentored emerging and aspiring designers, inspiring them to follow a creative life and giving them the skills to run successful studios of their own. I picked up a lot of business and tech skills and now I want to share my knowledge with other designers.
There is nothing I like better than working with ambitious and savvy interior designers just like you.
Design Ink Co
for designers who are dreamers passionate ambitious creative talented
I’m here to take you to the next level…by helping you to grow your skills, talent & confidence
When I’m not thinking about design, I’m taking photos with my Leica camera, collecting beautiful objects, shopping trade shows around the world, scouring the markets in Madrid, Paris and London for pieces for clients, travelling to exotic places ( I see at least 2 World Heritage Sites every year ), messing around on my computer designing visualisations, websites & courses, eating beautiful food in stylish places (and checking out the interiors) & dragging my husband around with me
Did I mention that design is my life?
Well that’s enough about me , let’s talk about you…
☞You want to build your skills and authority as a designer.
☞You want to grow your interior design business, so that it fulfils you creatively and financially.
☞You dream of beautiful projects, amazing clients and a creative life.
☞You’re a design lover, first and foremost and you may be established, emerging, or aspiring.
☞You want a specific, strategic approach that you can run on auto-pilot that targets your people, your projects, your life.
Let’s work together-
Design for success is my signature 1: 1 program held over 12 weeks.
Questions? Ready to work with me?
SCHEDULE A COMPLIMENTARY STRATEGY CALL
Kind Words
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“I'm really excited… and I can't thank you enough for all that you are doing. My confidence is growing which is such a joy…”to launch a business. Maybe you want to turn a hobby into something more.
M.S.
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You Gem! Your advice sorted this issue for me. Thanks so much
D.S.
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Great content, thank you so much for taking the time to share the knowledge!! so helpful
K.H.
Featured in:
The Proust Questionnaire
My idea of perfect happiness?
A flâneur around Paris, holding my husband’s hand.
My design heros
Charles Eames, Caravaggio ( I know he was [allegedly] a murderer, but his art- sublime) & Karl Lagerfeld (jeans & a Chanel jacket- the perfect outfit)
my greatest extravagance
Umm, shoes…yes, definitely shoes
Talent I would love to have
To play the piano well
my greatest achievement
My family (it wasn’t just me- my husband helped a bit too)
Wow…you made it all the way down here - to the free part
Psst... [stage whisper] Want some freebies? Download the FREE Notion Interior Design Dashboard (and check out the build videos on YouTube
Enrol in my course, Pricing for Interior Designers, coming soon.
Want to know how you can build your interior design brand?
On the Blog
(It’s updated 3x a week)
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